All Posts By

Martene Carroll

Serge Betsen visits EmpowerHer Rugby project

Serge Betsen coaching rugby

Sunday 13th October 2024

The EmpowerHer project designed to get young people, particularly girls, into rugby is making great strides as the school’s engagement continues to grow.

After the recent Female Sports Festival in September, a new appetite for young people to engage in non-traditional sports has emerged.

The girl’s rugby programme funded by England Rugby and the Mayor of London and the VRU is giving young people across London the access and skills to progress in the sport.

With an inter-schools competition in November on  the horizon and personal development workshops in place Serge Betsen the former French rugby union player who played as a flanker for London Wasps and Biarritz at club level and for France internationally. popped in to inspire at the weekend session at Bridgestone Arena last Sunday.

He was on hand to offer skills, tips and an insight in rugby and tag rugby and to offer his views on why girls participation and intervention in rugby helped him in his career.

Otis Roberts, CEO of JRF said; “We are really pleased to involve Serge and his organisation into the fabric of our programme, and we look forward to next month’s schools’ event which will provide healthy competition for our participants.”

Serge Betsen commented; “It’s funny, my first position was with a girl who taught me how to tackle. I always support women’s sport in general and I always encourage girls to play. I think they are knowledgeable, they learn quicker, and it’s easy to coach rugby with the girls, definitely.”

For more information contact otis@jasonrobertsfoundation.org

Inspirational evening on the road with JRF in Westminster
Written by Loren Mitchell

Footballing legend Andy Cole with students from Westminster Uni

Monday 14th October 2024

After a busy few days JRF were on the road again, this time at Westminster College as part of the ‘legends series’ in association with the Professional Footballers Association and the United Colleges.

A packed Sarah Siddons theatre was home to an evening with footballing hero Andy Cole. The evening got off to a great start with compelling stories, words of inspiration, and a fantastic interaction between students, faculty and members of the public.

Questions came in all forms and JRF host Mike Adams and media apprentice Marley Stein held together what was an inspirational talk from one of the most decorated players in the history of the Premier League.

Young people were at the heart of the event with the student union
managing proceedings and they enjoyed a fantastic opportunity post event to spend time with the former Manchester United legend.

With future volunteering and collaboration on the horizon the JRF team were pleased with the outcome of the latest series.

JRF Media Apprentice, Marley Stein commented;

“It was an incredible experience as I got to interview the legendary Andy Cole at the City of Westminster College! It was an honour to hear his insights on football, his career, and his journey. A huge thank you to the Jason Roberts Foundation especially Otis and Mike for providing this amazing opportunity to learn and grow as a media apprentice. Stay tuned for more exciting content!”

Girl Power at Female Sports Festival

Jawahir 'JJ' Roble coaching girls

Sunday 8th September 2024

On Sunday 8th September JRF hosted a Female Sports Festival as part of their ‘Empower to Achieve’ Heritage project, funded by the National Lottery Heritage Fund, made possible by money raised by National Lottery players, tracing the Ancestry of Women in Sport of Caribbean, Indian, and Somali Heritage.

Over 70 girls and young women turned up to the all-day event to enjoy a range of sports activities, led by the four women of Heritage the project is focussed on, Lorna Falconer – Head of Football Operations at Brentford Football Club, Connie Henry, MBE – founder of charity Track Academy, creator of the Sports Give Back Awards, and former international triple jumper; Jawahir ‘JJ’ Roble, MBE – British Football Referee, and Celeste Stevens, Head of Safeguarding & Academy Player Welfare at Reading Football Club.

The FA Coach Development Team came in full force with Sharon Muxworthy leading the way alongside Middlesex FA’s Kate Wells who looks after the development of Women’s football in the county.

In addition to sports activities there were DJ workshops, career pathways advice from local Football Business University, UCFB Wembley for those thinking of entering the sports industry.

One of JRF’s newest partners, Nuffield Health were also on hand to offer health checks and advice on health and wellbeing.

Later in the day the sport and heritage champions, Lorna, Connie, JJ and Celeste took part in a Memory Café which involved a 45-minute interactive Q&A session. The ladies took some fantastic questions from the floor and were joined by surprise guest, Eartha Pond one of JRF’s ‘Inspire 2 Achieve’ Heritage Mentors.

Young participants on the day had the opportunity to sign up to become Heritage Ambassadors as part of the ‘Empower to Achieve’ project where they will have a chance to take part in curation, events, media, film making, presenting, interviews, and research.

Otis Roberts, CEO of the Foundation said; “What a brilliant day and fantastic turnout not only by the girls and young women, but the integration of their families was wonderful to see. Our ‘Empower to Achieve’ programme is going from strength to strength and the interaction and positive influence on those involved is clear to see.

The hope is to have a session like this each month, so we don’t lose the connection between heritage, sport, culture, health and well-being, and opportunity.”

Note:

If you are interested in taking part in the ‘Empower to Achieve’ programme, please contact martene@jasonrobertsfoundation.org  

Music Maestro Chris Munro returns to Harlesden

Chris Munro standing outside Harlesden Library

On Thursday 29th August JRF continued their ‘Legends Series’ and this month they were joined by local Brent born, Chris Munro the man behind the sound of over 130 movies that have hit the big screen over two decades,

Music man Chris, who has worked with Directors such as Steven Spielberg, Ridley Scott, and Ron Howard, returned to his roots for an evening at Harlesden Library.

The Oscar award winning former Cardinal Hinsley pupil reflected on his early days and the journey from Harlesden to Hollywood for the local audience.

He has worked on five James Bond Films including ‘Casino Royale’ which he considers to be Daniel Craig’s best Bond film, and three ‘Mission Impossible’ films where he demonstrated how they manage to capture Tom Cruise’s voice over the action sounds including the helicopter.

His last film ‘Bob Marley’ was spoken about, and timing was apt as there is currently a Reggae exhibition at the library until October.

One of the younger members of the audience took to the stage and asked the man of the moment how long it took for him to accomplish his dreams. Chris answered that he still has dreams, and he thinks it’s really important that we all have dreams.

He went on to say; “There’s always got to be another dream, and the most important thing is to be the best at each stage of that dream. So, when you feel you are the best at what you are doing, move on to another goal.”

Prior to travelling to the library, Chris took in a tour of the local area, including a visit to his former home reminiscing on the changes he has seen over the years.

His former classmates were also on attendance and found out a lot more about their good friend and how he became a leading figure in sound production.

After the event Chris took time out to give valuable advice about a future career in the industry to one of JRF’s volunteers and media trainee Marley.

Bakkavor Meals London are Back!

Winning Cricket Team from Bakkavor Meals London celebrating win

On Monday 26th August Bakkavor Meals London were back at Bridgestone Arena for their 4th Annual Cricket Event in aid of the Jason Roberts Foundation. Over the last three years Bakkavor has raised an amazing £20,000 to support the work of the charity.

The ever-popular Cricket Tournament was followed by a football match, a competitive but fun tug-of-war, and multiple other games, which all helped to add to the joyous family occasion filled with laughter, competition, and community.

The raffle which is held each year towards the end of the day of sport, saw fantastic prizes won with gasps of excitement all round and the scenes when the cricket and football trophies were handed out deserved a bigger stage.

JRF staff and volunteers were on hand to support the occasion and soak up the atmosphere.

The JRF team and Trustees extend thanks to the social value award winning Bakkavor Meals London for their continued support and assistance throughout the years and look forward to many more collaborative initiatives.

Otis Roberts, CEO of JRF commented; “What a wonderful day! It was great to see a company and staff teams all come out on Bank Holiday and pull together for a common goal. Working with Bakkavor is an absolute pleasure as always and we continue to see the annual event go from strength to strength.”

More information:

If you are a Company that would like to raise funds to support the work of JRF by hosting an event at Bridgestone Arena please contact CEO Otis Roberts on otis@jasonrobertsfoundation.org or Business Development Manager Martene Carroll on martene@jasonrobertsfoundation.org

About Bakkavor Meals:

We are the leading provider of fresh prepared food (“FPF”) and put the customer at the heart of what we do.
c.18,000 colleagues operate from 43 sites to develop and produce innovative FPF for a wide variety of occasions and budgets.
Our customers include all the well-known UK grocery retailers as well as some of the world’s best-known international food brands.
Our deep understanding of consumers’ changing needs enables us to create innovative products for our customers around the world.

Photo Credit

@Tobie Charlton

Local Companies compete in Social Value Cup Tournament

Winning Team of Social Value Cup Trophy Howdens plus ex-professional footballers

On Thursday 22nd August nine local organisations came together to compete in JRF’s inaugural Social Value Cup Tournament, helping to raise funds for the Foundation to support their work in the local community.

Eleven teams made up of colleagues from companies including BCS Consultancy, ESG, Eversleigh LLP, Glencar who entered three teams including one sponsored by Ealing Studios, Howdens, Hyde Housing whose team was sponsored by Jackson Lifts, LMOB, and Wates, competed against a JRF team made up of some former professional footballers including JRF CEO Otis Roberts, the Stein brothers – Brian, Edwin, and Mark, and former QPR quartet Richard Langley, DJ Campbell, Marcus Bean, and Kieron St Aimie, as well as a youth team of 17-18-year-olds who made a good account of themselves.

All teams were supported by colleagues and family members with a crowd of over 275 cheerleaders, and youth coaches and volunteers from the Foundation coordinated the event.

Howdens the UK’s Number 1 Trade Kitchen Supplier were overall winners of the tournament. Howdens were one of three local companies who supported the recent installation of a new community kitchen at Bridgestone Arena.

Otis Roberts said of the day; “What fantastic inclusion from these companies that are committed to helping organisations such as ours. We are truly grateful, and we look forward to working with you all in the future as we serve the local community. Can’t wait till the next one!”

The August sun shone throughout the event which proved to be a friendly but competitive tournament with the companies pitting their wits against each other in a bid to carry home the Social Value Cup.

Everyone celebrated their combined efforts and the glory of the winning team, Howdens whilst enjoying refreshments which were kindly sponsored by the Breyer Group, into the early evening.

More information:

If you are a Company that would like to raise funds to support the work of JRF by hosting an event at Bridgestone Arena please contact CEO Otis Roberts on otis@jasonrobertsfoundation.org or Business Development Manager Martene Carroll on martene@jasonrobertsfoundation.org

Website links to the competing Teams & Sponsor:

BCS Consultancy – https://bcsconsultancy.com/

The Breyer Group – https://www.breyergroup.co.uk/

ESG Limited – https://esglimited.com/

Eversleigh LLP – https://eversleighllp.com/

Glencar – https://glencar.com/

Howdens – https://www.howdens.com/

Hyde Housing – https://www.hyde-housing.co.uk/

Jackson Lifts – https://www.jacksonlifts.com/

LMOB Electrical Contractors – www.lmob.co.uk

Wates – https://www.wates.co.uk/

Photo credit:

@Laurie Rampling

JRF Host Surprise Community First Event

Jason Roberts with JRF volunteers and winners of tournament

On Sunday 18th August JRF hosted a ‘Community first’ intergenerational event at Bridgestone Arena which provided the local community with a fun day of sport including tennis, table tennis, and walking football, health, well-being, and family activities such as a bouncy castle, music, and refreshments. The community celebration was supported through Hyde Charitable Trust’s Surprise Fund.

Over 500 residents of all ages attended the event where JRF Founder Jason Roberts, MBE attended as a special guest.

Nuffield Health the UK’s largest healthcare charity, partnered with the Foundation on health initiatives including health checks and nutrition advice.

International German doner kebab company GDK sponsored the football tournament on the day as part of JRF’s ‘Heads-up’ programme to be launched this month.

The competition for 16 – 18-year-olds was organised by young JRF coaches and volunteers, was watched by the attending crowd and Jason and recording artist Akala. The top two winning teams were treated afterwards to snack boxes and refreshments at GDK in Willesden.

In the evening, the community heard from and celebrated the local DJs who contributed so much to music locally, regionally, and internationally. JB international, Chukki Starr, reggae artist and DJ Bushman talked about their life, career journeys, and music experiences through until 11:00pm.

Before the awards for winning team and player of the match were handed out, Jason addressed the young players who competed; “Thank you all for coming, staying, and taking part. I see a lot of you playing football and the reason we’re able to do that is because of the support of organsations like GDK.”

He went on to say to the young people who managed the event; “I want to big up Isco and his team for organising the tournament. If people like you, us (JRF), and companies like GDK don’t do these things for the local community, no one is going to. This is how I learnt to play football thanks to the support of local companies and people like you, so thank you very much.”

Summer of Play for Brent children

Summer promotion flyer

With the long school summer holidays fast approaching, the team at the Jason Roberts Foundation (JRF) are getting ready to welcome the children and young people of Brent to their annual ‘Summer of Play’ holiday programme at Bridgestone Arena, NW10 8LW.

This year the action-packed agenda of sports, games, activities, and excursions will kick off at midday on Monday 29th July and will run until Thursday 29th August 2024.

The exciting holiday programme will offer a range of sports and fitness activities to cater for everyone, including tag rugby, basketball, badminton, golf, table tennis, boxing, football, cricket, and dance with Hillside Performing Arts. JRF will be adding a new sport – Pickleball, to the menu, one of the fastest growing sports in the USA, as well as creative arts, and media training through JRF’s onsite Cultural Media Centre, and activities linked to JRF’s new ‘Empower 2 Achieve’ Heritage project.

From Thursday 1st to Friday 9th August there will be a Tennis Summer Camp taking place from 10:30 to 12:00 noon with Tennis coaching and fun games and activities for £5.00 per day. To book places contact Leeta on 07899995656.

Thanks to funding from the Hyde Foundation, Wembley National Stadium Trust, and Anglian Building Products (part of ASHI Group Ltd), young people will also enjoy some away-days to try their hand at other pursuits and experiences.

To keep young people active and engaged throughout their summer holidays there will be activities for different age groups and to cater for all abilities.

The ‘Summer of Play’ Holiday programme will be open from Monday to Thursday 12:00 – 4:00 pm for children and young people aged 5 – 16 years and parents and carers are asked to accompany their children to the centre to register them onto the programme.

Otis Roberts, CEO at JRF said: “We are delighted to be able to offer the young people of Brent a safe place to take part in sports, fitness, and recreational activities during the long summer holidays. Thanks to the continued support of our funders, children can enjoy fun and affordable activities to keep them active, healthy, and happy all summer long.”

JRF offer an open access programme of activities to ensure everyone can take part and no-one is excluded.

For more information regarding the summer programme email the JRF Team at info@jasonrobertsfoundation.org

Church Road Project gets underway

Dave Beasant and Mark Stein with young tennis players

Monday 8th July 2024

Last Monday saw a fantastic start to the new Church Road project where Wates are building 99 new council homes.

The new initiative being delivered by JRF is supported by Wates as part of their social value work, and Brent Council who have commissioned the construction company to transform the area in Church End.

Over 80 young people from Newman Catholic Secondary College, local primary schools St Mary’s and St Joseph’s made their way to one of Brent’s finest green spaces Roundwood Park to enjoy a number of sports run by JRF coaches including tennis, football, and athletics, and JRF partner The Golf Trust provided golf lessons. The young participants clearly enjoyed the range of activities in the open air much to the delight of their teachers.

There were guest appearances from Dave Beasant and Mark Stein, former professional footballers who graced the very same area in their youth. Both stressed the importance of fresh air and getting physically active, rather than spending screen time on phones and tablets.

About Wates

Wates has been appointed by Brent Council to create 99 new council homes in Church Road, Church End, which is set to help transform the area.

As part of this regeneration scheme, there will be a new market square and a range of shops at the site where a car park once stood. Wates will start construction this month, with the homes due for completion by 2025.

The £30m project is part of the council’s Masterplan for Church End. By 2041, the area will boast 1,300 new homes along with hundreds of new employment and training opportunities and improved infrastructure. This particular project in Church End will enable Wates and Brent Council to invest in the local community through the generation of 16 apprenticeships and a minimum of 20 objective-based work placements for local people.

https://www.wates.co.uk/news/residential-development/residential/building-new-council-homes-brent/

JRF partner with Nuffield Health

Fitness instructor standing in front of a crowd participating in exercise

On Sunday the 9th June JRF kicked off a new partnership with health provider Nuffield Health with a community day of Sport and Wellbeing at Bridgestone Arena.

Over 200 local people participated from children, teenagers, to adults over sixty years old. They all had the chance to take part in a range of sport and fitness activities on offer with the opportunity to obtain health checks such as blood pressure, general health, and fitness assessments.

Over 100 people underwent the onsite health checks with the added incentive of receiving a week’s pass at Nuffield Health to experience the facilities and classes they offer.

The backdrop to all of these activities was the ‘Bridgestone Steppers’ ladies and over 50s Walking Football teams from India and Somalia who played in a Festival of Sport.

The partnership synergy is the mutual aim of both charities to bridge the gap between community and health.

Multi-site General Manager of Nuffield Health, Mo Bouamri said; “We’re a charity and our purpose is to build a healthier nation. By doing that we need to get into these communities with people who need us the most. I’ve been looking at JRF for a while and see that this is something they are doing as well. They’re making such a massive difference to the community here. Looking around today, there are a couple of hundred people here, and looking at the ages there are kids here from five years old up to adults aged seventy. That’s what it’s all about.”

CEO of JRF, Otis Roberts said; “We are looking forward to doing wonderful things that benefit the health of the community we serve and Nuffield Health are a great fit to some of the ongoing work we are delivering across all communities.”